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NON-PROFIT

The more personal your message, the more they’ll give.

Baesman is in the personalization business, and nothing is more personal than support of non-profit enterprises. Appeal letters, email, direct mail – it all plays a role in generating awareness of your organization, and encouraging connection with your cause. Sometimes it’s membership. Often it’s giving.

We use database expertise, CRM and loyalty strategy, and variable data printing to identify your best prospects and send them messages that touch them personally. And with more accurate lists and strategies, you’ll spend less on printing and mailing – savings you can return to your cause.

 

Some ways we help

Know Your Donor
Know Your Donor

The better the list, the stronger the giving. We’ll find the right prospects with our CRM strategies.

Personalize Your Message
Personalize Your Message

The key is personalization. Variable printing on demand lets you do so much.

Lower Your Postage Cost
Lower Your Postage Cost

We know the postal system inside and out. It’s all about efficiency.

 

Print Production Scaled to You
Print Production Scaled to You

Our production services scale up or down, depending on your reach and needs.

 

What's your challenge?

Cause marketing requires creativity, persistence, and speed to market. We get it – and we’re here to help.

 

You need to cut your postage expense.

It’s hard enough running a non-profit, so list management and postal efficiency sometimes gets pushed aside. We’ll keep it a priority. With every mailing we do, we create a custom postage and drop plan so you're guaranteed to pay the least possible. We use drop shipping, co-mingling, and data analysis to achieve peak efficiency. And lower your expenses

Personalized campaigns are intimidating. So much could go wrong.

We use variable printing technology (both words and images) on our digital web presses to personalize your message.  By printing digitally  and collapsing all versions into one continuous mailstream, we not only speak to your donors in a more personal way, we also speed delivery and cut postage costs.  We use full camera matching technology to ensure the right letter is always in the right envelope.

You want to use more than one direct channel. And get it right.

Good news: Baesman is one of the very few printers that’s equally adept at digital marketing. That means you have just one call to make for direct mail, email, and SMS strategy and execution. And because it’s all under one roof, your channels are more coordinated - and communication is simplified and streamlined. So you can spend more time running your non-profit.

Outcomes
What do we mean by One-to-One?

Picture a non-profit campaign that goes beyond name, gender, and location to reflect a deeper connection with your audience: their lifestyle, hobbies, past giving, and other defining characteristics. Baesman’s data programmers can transform your marketing data into increased responses through personalized, one-to-one mailers and email that are unique and relevant.

Proven, compliant data security.

Baesman protects your donor data with state-of-the-art data encryption and secure network layering. We perform third-party security assessments to identify and resolve any potential vulnerabilities. Your data is secure from start to finish.

Keep up with your audience.

An inconvenient reality: Your donors change. They move. They get married. They get older. Their preferences change. Do your lists keep up with their lifestyles? We work with a variety of data compilers, co-ops, and opt-in data sources to keep your lists current. And your generous givers loyal. 

Big brands. Big successes.

These are just a few of the clients we’ve helped grow business, strengthen branding, and simplify complex marketing. We would love to see your story here.

50%
Effectively cut traditional print and shipping costs by 50%.
200k
Drove flagship opening week sales of $200,000.
138%
Active buyers increased 138% in just one year.
500k
$500,000 in savings after just one year using our new printing methods.

Even more happy customers

A Kid Again logo
Catholic Social Services logo
Columbus Zoo logo
Nationwide Children's logo
Salvation Army logo
Truth for Life logo
Youth for Christ logo

Get to know your customers better.