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Turn shoppers into buyers. And buyers into champions.

The key to retail success: loyal customers who continue to buy. And that requires a steady, strategic stream of personalized offers to their mailboxes, inboxes, and mobile devices — at just the right time. And rewarding them with in-store experiences that look just as beautiful and on-brand as the programs that brought them in.

Baesman does all of this, and more, for some of the biggest brands in retail. We manage their customer database, print and distribute direct mail, produce and kit in-store signage — even package and fulfill product orders. Our full spectrum of end-to-end marketing services moves at the speed of retail.


Some ways we help

Build loyalty & engagement
Pinpoint-personalized direct mail
Hassle-free store signage
Brand-right local marketing

What's your challenge?

Nothing moves faster than retail. Seasonality, holidays, shifting trends — marketing strategy, planning and execution never ends. We’re here to help fix what isn’t working.

The key to loyalty? Intuition.

Intuition is Baesman’s proprietary, award-winning loyalty technology platform. We use it to dig into purchase behavior, stakeholder goals, and brand sentiment, then use those insights to create a knowledge-based model for loyalty. Best of all, we customize it to fit your existing CRM systems.

Color consistency for your brand.

Our expert printing craftsmen and craftswomen oversee traditional offset, UV offset, digital, and grand format digital presses capable of tens of thousands of sheets per hour, 24 hours a day. We are G7-certified, maintaining strict quality control and color management across all printing methods. What we print will look beautiful and on-brand across all substrates and printing technologies.

Fulfillment headaches relieved.

Intelligent warehousing means no more inventory nightmares. And software is the key. Our warehousing management system requires all signs to be scanned when picked and packed, which helps us achieve a consistent 99.99 accuracy rate. Hundreds of shipping, logistics, and inventory reports help you manage your fulfillment program and control costs. From individual store spend to your total cost, it’s all there.

Baesman has played an integral role in successfully driving increased traffic to Polo Ralph Lauren Factory Stores. They are an essential partner.

John Doerson:
Director of Marketing at Polo Ralph Lauren

Big brands. Big successes.

A few of the retailers we’ve helped grow business, strengthen brand, and streamline complex marketing.

Drove flagship opening week sales of $200,000.
Reduced program, freight and warehousing costs by nearly 50%.
Active buyers increased 138% in just one year.

Even more happy customers

Kate Spade
American Girl
Rag & Bone
Abercrombie & Fitch
Ann Taylor
Bath & Body Works
Crate & Barrel
J. Crew
Ralph Lauren
Victorias Secret
Big Lots
Lane Bryant
Ethan Allen
Micro Center
New York & Company
Omaha Steaks
Thirty One
Vera Bradley
Hibbet Sports
Show Carnival

Get to know your customers better.

Get to know your customers better.

When brands get personal with customers, great things happen.