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That’s what our SOS system did for Lane Bryant's POS fulfillment.

Before Lane Bryant met us, its POS program was in disarray. Daily fulfillment activities were managed entirely by hand, taking store managers away from important tasks and forcing marketing managers to deal with sign order requests.

Costs, inventory, and waste were unacceptably high. The solution was Baesman’s automated, turnkey Sign Ordering System™ (SOS™) and custom kit packaging services. This online POS ordering system dramatically lowered expenses and inventory by enforcing store limits and simplifying order review and approval — all while providing reports and real-time, low-stock email alerts to make sure stores have what they need. When stores need materials, a quick visit to the customer SOS portal is all it takes.

Brand growth

Project Goals

Reduce print run quantities and inventory

Reduce daily time demands on retail staff for fulfillment

Hold store managers accountable for sign replenishment orders

Improve order accuracy


Reduced program cost by 50%


Reduced freight and warehousing costs by nearly 50%


Reduced instore POS inventory by 90%

I don’t know why any retailer in America wouldn’t use Baesman’s Sign Ordering System.™ It gives us the ability to be proactive, to manage a problem before it becomes a problem. You can’t put a price tag on that.

Cyndi Boblett:
Print Production Director, Lane Bryant

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