EMAIL & SMS
Make your messages matter. Your customers will love it.
Losing faith in email marketing? Don’t. The problem isn’t the channel, it’s the message. Recipients still engage with messages that are personal, timely, and offer real value. Irrelevant messages clog inboxes; it’s our mission to make yours as relevant and personalized as possible. So your customers can’t wait to read them
It all starts with strategy.
It’s time for your email program to be productive again! You’re not alone – many brands are seeing email fatigue. We’ll audit your current program, review your data, help define your goals, and determine the best path forward: optimize what you have or create something new.
Perhaps the answer is an adjusted mix of email and text messages. Or a different cadence. Our approach is more strategic, more analytical, and more responsive to changing needs and tastes. For dozens of our clients, it’s revolutionized the way they engage their loyalists.
Customer Journey Mapping
KPI Development & Tracking
This is more than marketing automation. We provide an effective, customized hands-on solution for email marketing that works. It’s the only way to send truly personalized content to your customers.
Respect the inbox.
Make sure you’re sending customers the content they really want. We study your data to create a segmentation strategy, understand customer behavior, and help craft personalized campaigns worthy of their time. All of which leads to improved deliverability, more opens, and stronger conversion rates.
Detailed segmentation and personalization is what’s missing in most SMS and email programs. We help you know the perfect time to send the right offer, so your recipients stay engaged.
Baesman has been a real asset and pleasure to work with. They always have great ideas and think outside the box, which quite frankly makes all of us in the Creative Department look good.
We do the work. You enjoy the results.
Aside from accuracy, what is the most important factor in digital execution? Speed. Whether we’re launching a new SMS program or a refreshed email campaign, we won’t drag it out – we can be up and running in just a few weeks. We’re platform-neutral; our services integrate easily with Salesforce, Oracle, any ESP, and virtually every CRM system.
We work fast because we’re focused on digital execution, not creative design. We’ll work with your existing design resources to make sure their work is seen, opened, and enjoyed by your customers.
A focus on ROI – and constant improvement.
The great thing about email and SMS – as pure digital plays, they provide lots of data: open rates, click rates, and incremental sales. And that means you can study those results and adjust or enhance your programs for even better performance. We work with the same analytics platforms as the largest brands in the world. Don’t worry about learning it or coding it – we manage it all, for every channel of execution.
Email & SMS in Action
Beyond the Inbox
There’s so much more to Baesman than email and SMS services. We offer a suite of complementary services that deliver end-to-end marketing success.
Scalable, measurable, loyalty programs that drive your KPIs and ROI.
The right message to your best customers at the perfect time. Get relevant and personal with your next campaign.
Generate customized, company-branded printed marketing materials online, anytime, anywhere.
Secure storage in our fulfillment warehouse, same day shipments, turnkey service, shipment tracking, and detailed inventory reporting. It’s everything you need.